Etihad and Warner Bros. World launch ‘Little VIP’ – Runway Lady

Etihad Airways, the nationwide airline of the United Arab Emirates, at present launched a brand new expertise for households flying with Etihad. The airline has partnered with award-winning theme park, Warner Bros. World™ Abu Dhabi, to introduce a family-friendly expertise to its fleet.

Etihad’s new ‘Little VIP’ marketing campaign acknowledges that younger vacationers are all essential folks and goals to make touring with youngsters as simple and pleasing as potential. The park’s iconic animation characters like Scooby-Doo, and Looney Tunes, together with Sylvester and his beloved nemesis Tweety, are decked out in youngsters’s exercise packs supplied to company touring on lengthy flights with Etihad.

The airline’s new youngsters’ items are designed in three age teams. For infants as much as 2 years outdated, delicate fleece blankets adorned with the faces of Tweety, Bugs Bunny, Daffy Duck and Sylvester will probably be supplied for folks to take residence. Younger passengers aged 3 to eight will probably be given a drawstring bag containing an exercise e-book, crayons, reminiscence card recreation and passport holder. Tweens and teenagers ages 9 to 13 delight with a Scooby-Doo themed backpack that includes a Museum of Mysteries board recreation designed to advertise Yas Island’s extremely immersive indoor theme park, Warner Bros. World Abu Dhabi Will probably be

Various items in Etihad Little VIP Along with Warner Bros. World Abu Dhabi themed inflight items, Etihad is bringing a complete household journey expertise to life by means of cabin crew and floor crew coaching to determine and help household journey wants. At Abu Dhabi Worldwide Airport, a devoted household check-in area will probably be accessible for households with the least queue to make household journey as clean as potential. Discreet touches embrace a small set of stairs on the check-in counters which suggests younger eyes can simply watch the check-in course of.

In flight, younger passengers will probably be given their first meal for comfort, and diners will expertise a Warner Bros. World Abu Dhabi-themed eating gear in vivid colours. Based mostly on consultations and suggestions from household travellers, the menu has been expanded and resulted within the addition of conventional youngsters’s favorites corresponding to fusilli pasta with meatballs, waffles and pancakes.

In keeping with Etihad’s sustainability ambitions, the brand new youngsters’ pack and meal expertise has been crafted with product goal and reusability in thoughts. The items are designed to be carried and cherished, encouraging youngsters to really feel excited to journey with Etihad. The amenities have additionally been designed, with out the necessity for particular person packaging, to keep away from the usage of single-use plastics.

Younger passengers can even be saved joyful on board by a piece of youngsters at Etihad’s Inflight Leisure, which is designed in a enjoyable, kid-friendly format. Etihad presents a big selection of family-friendly Warner Bros. films and TV exhibits together with Area Jam, Scooby-Doo, Tom and Jerry, Looney Tunes, Bugs Bunny and The Flintstones. The DC Universe’s choice of TV exhibits for older youngsters contains Batman, Justice League and Teen Titans.

As well as, a big selection of music albums for teenagers is complemented by quite a lot of e-games for enthusiastic players, which can be performed seat-to-seat.


Terry Daly, Govt Director Visitor Expertise, Model and Advertising and marketing, Etihad Airways, mentioned: “This yr, we are going to carry product innovation to the fore, and that is the primary of many thrilling developments. We’re thrilled to launch this with a concentrate on our ‘little VIPs’ and their households. We perceive and admire that touring with little ones is just not all the time simple, nonetheless, this collaboration with Warner Bros. World Abu Dhabi is designed to make the journey expertise thrilling for teenagers and straightforward for his or her dad and mom. has been finished. With the assistance of Scooby-Doo and Looney Tunes, we promise that even the tiniest of vacationers will love each minute of their journey with Etihad Airways.”

Don Strickler, Common Supervisor, Warner Bros. World Abu Dhabi, mentioned: “We’re delighted to affix arms with Etihad Airways to offer a singular and enjoyable expertise for kids and their dad and mom. Be it on their flight or whereas visiting our extremely immersive land, Warner Bros. World Abu Dhabi presents the last word themed journey for company of all ages. We imagine the introduction of everybody’s beloved anime characters will present extra leisure for households to take pleasure in unforgettable moments on the go. We stay up for broadening the horizons of our partnership with the nationwide airline of the United Arab Emirates and stay up for constantly increasing our choices with every new addition.

About Etihad Airways:

Etihad Airways, the nationwide airline of the United Arab Emirates, was fashioned in 2003 and rapidly turned one of many world’s main airways. From its residence in Abu Dhabi, Etihad flies to passenger and cargo locations within the Center East, Africa, Europe, Asia, Australia and North America. Along with Etihad’s codeshare companions, Etihad’s community gives entry to tons of of worldwide locations. Lately, Etihad has obtained a number of awards for its superior service and merchandise, cargo choices, loyalty packages and far more. Etihad is acknowledged as one of many world’s main airways in responding to COVID-19 and was the primary airline on this planet to totally vaccinate its crew on board.

Etihad sees tackling the local weather disaster as essentially the most urgent situation of our time, and thru strategic partnerships with main world aviation manufacturers and OEMs, Etihad is relentless within the pursuit of trade decarbonisation.

About Warner Bros. World™ Abu Dhabi:

Warner Bros. World™ Abu Dhabi is an extremely immersive indoor theme park that guarantees an unforgettable expertise for the entire household. In six areas, the park brings to life fan-favorite DC Tremendous Heroes like Batman, Superman and Marvel Girl, in addition to beloved animation characters like Bugs Bunny, Tom and Jerry, and The Flintstones. There is no scarcity of fun-filled adventures at Warner Bros. World, that includes 29 state-of-the-art thrill rides, interactive family-friendly points of interest, and distinctive reside leisure exhibits for company to take pleasure in. Situated steps away from the award-winning Warner Bros. World Abu Dhabi Theme Park, the world’s first Warner Bros. themed resort, WB Abu Dhabi, opened its doorways in November 2021.

Since its opening in 2018, Warner Bros. World has gained over 26 prestigious trade awards. Most just lately in 2021, the park was named Greatest Theme Park within the Center East by the Worldwide Journey Awards and the Center East’s Main Vacationer Attraction by the World Journey Awards.

Warner Bros. World Abu Dhabi was developed by Miral, Abu Dhabi’s chief curator of Magnetic Experiences, and Warner Bros. Themed Leisure, a world participant within the creation, growth and licensing of location-based leisure, reside occasions, performances and theme park experiences. Main in. On WarnerMedia’s iconic characters, tales and types. The park is managed and operated by Farah Experiences, the main operator of world-class theme parks, leisure experiences, and cultural points of interest.

Justice League and all associated characters and components © &™ DC Comics., The Flintstones and all associated characters and components © &™ Hanna-Barbera., The Jetsons and all associated characters and components © &™ Hanna-Barbera., Scooby-Doo and all RELATED CHARACTERS AND ELEMENTS © &™ Hanna-Barbera., Tom & Jerry and all associated characters and components © &™ Turner Leisure Co., Looney Tunes and all associated characters and components © &™ Warner Bros. Leisure Inc., Warner Bros. World, WB Defend © & ™ WBEI. (S22)

All photographs are credited to Etihad

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